Developing Advertising Literacy Strategies Aligned with Legal and Self-Regulatory Frameworks

  1. Rangel-Pérez, C.
  2. Rodríguez, L.G.V.
  3. Núñez-Gómez, P.
Liburua:
Advertising Literacy for Young Audiences in the Digital Age: A Critical Attitude to Embedded Formats

ISBN: 9783031557354

Argitalpen urtea: 2024

Orrialdeak: 145-162

Mota: Liburuko kapitulua

DOI: 10.1007/978-3-031-55736-1_10 GOOGLE SCHOLAR

Garapen Iraunkorreko Helburuak

Datuen iturria: Scopus