Comunicar gobiernos fiables. Análisis de la confianza como valor intangible del Gobierno de España

  1. Canel Crespo, María José
  2. García Molero, Angeles
Zeitschrift:
Zer: Revista de estudios de comunicación = Komunikazio ikasketen aldizkaria

ISSN: 1137-1102

Datum der Publikation: 2013

Nummer: 34

Seiten: 29-48

Art: Artikel

DIALNET GOOGLE SCHOLAR lock_openOpen Access editor

Andere Publikationen in: Zer: Revista de estudios de comunicación = Komunikazio ikasketen aldizkaria

Zusammenfassung

Herri-administrazioaren bilakaera eztabaida akademiko zein profesionalaren gunean jartzen ari da harremanen ezartzera bideratutako komunikazio baten beharra. Konfiantza harremanaren ezaugarri bat bezala du ardatz ikerketa honek: espainiarrek Gobernuarengan eta euren Presidentearengan (1999-2012) duten konfiantza analizatzen du. Datuen arabera, hiritarrek erakunde eta liderrengan duten iritzia aldatzen ari da krisi ekonomikoa. Artikulu honek komunikazioarentzat inplikazioak iradokitzen ditu, konfiantza gobernuen balio ukiezin gisa eraikitzea xede izan dezan.

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