Mapping User Experience of Internet Television and VideoA Study of Unidirectionality and Interactivity

  1. José Borja Arjona Martín
  2. María Luisa García Guardia
  3. Juan Salvador Victoria Mas
Revista:
Trípodos

ISSN: 1138-3305,  2340-5007

Año de publicación: 2014

Título del ejemplar: Media, Religion and the Digital Age

Número: 35

Páginas: 117-136

Tipo: Artículo

DIALNET GOOGLE SCHOLAR lock_openAcceso abierto editor

Otras publicaciones en: Trípodos

Resumen

This paper presents a quantitative analysis of a sample of six hundred au­diovisual initiatives targeting the web as a distribution platform.The main purpose of this study involves using our sample to establish what we call unidirectional and interactive di­mensions, based on the description of several indicators that will determine the nature of the services implemented and applications used in all the items analysed. These dimensions will be compared with two variables in order to analyse, firstly, the content lines, and secondly, whether or not the items re­present the extension of conventional communication media (unidirectionali­ty) on the web. The resulting data will show and specify the main differences between the dimensions of unidirectio­nality and interactivity with regard to the variables mentioned above. The findings here show that software de­velopment capacity informs the coexis­tence between conventional mass me­dia functions and new participation options, but the results obtained lead us to conclude that interactivity is not considered the most representative quality of our study sample.

Referencias bibliográficas

  • Bucy, E.P.; Tao, C.C. (2007). “The Mediated Moderation Model of Interactivity”. Media Psychology, 9 (3), pp. 647-672.
  • Burnett, R.; Marshall, P.D. (2003). Web Theory. An Introduction. London, UK: Routledge.
  • César, P.; Chorianopoulos, K. (2008). “Interactivity and User Participation in the Television Lifecycle: Creating, Sharing, and Controlling Content”. Proceedings of the 1st International Conference on Designing Interactive User Experiences for TV and Video, New York, pp. 125-128.
  • Chung, D.S. (2007). “Profits and Perils-On-line. News Producers’ Perceptions of Interactivity and Uses of Interactive Features”. Conver­gence: The International Journal of Research into New Media Technologies, 13 (1), pp. 43-61.
  • García, J.A. (2011). “Dimensions and Tipology of the Activities of Audience Participation in Public Television”. Ámbitos, n. 20, pp. 175-195.
  • Kim, P.; Swahney, H. (2002). “A Machine-Like New Medium - Theoretical Examination of Interactive TV”. Media Culture & Society, 24 (2), pp. 217.
  • León, B.; García, J.A. (2008). “Producers’ Views on Interactive Television: the End of Utopia”. Communication and Society, 21(1), pp. 7-24.
  • Malone T.W. Laubacher, R.; Dellarocas, C. (2010). “Harnessing Crowds: Mapping the Genome of Collective Intelligence”. MIT Center for Collective Intelligence Massachusetts Institute of Technology Cambridge, MA.
  • Owen, B.M. (1999). The Internet Challenge to Television. Cambridge, MA: Harvard University Press.
  • Rafaeli, S. (1988) “Interactivity from New Media to Communication”. In: Hawkins, R. [et al.] (eds.). Advancing Communication Scien­ce: Merging Massand Interpersonal Processes. Newbury Park, CA: Sage, pp. 110-34.
  • Simpson, W.; Greenfield, H. (2009). IPTV and Internet Video: Expanding the Reach of Tele­vision Broadcasting. Burlington, Massachusetts: Focal Press. DOI: 10.1016/B978-0-240-81245-8.00018-9.
  • Steur, J. (1995). “Defining Virtual Reality: Dimensions Determining Telepresence”. In: Biocca, F.; Levy, M. (eds.). Communication in the Age of VirtualReality. Hillsdale, NJ: LEA, pp. 33-56.
  • Van Dijk, J.; De Vos, L. (2001). “Searching for the Holy Grail. Images of Interactive Television”. New Media & Society, 3 (4), pp. 443-465. DOI: 10.1177/14614440122226173.
  • Victoria, J.S. (2010). “Interactivity Through the Kaleidoscope of Communication: Presentation”.Icono14, 15, pp. 1-8, <http://www.icono14.net>.
  • Wilkinson, J.S. (2010). “IPTV: Streaming Media”. In: Grant, A.E.; Meadows, J.H. (eds.). Communication Technology Update and Funda­mentals. 12th Edition (p. 117-131). Burlington, Massachusetts: Focal Press. DOI:10.1016/B978-0-240-81475-9.50008-6.
Fuente de los datos: Dialnet