Market segmentation in wine tourism: strategies for wineries and destinations in Spain

  1. Molina, A.
  2. Gómez, M.
  3. González-Díaz, B.
  4. Esteban, Á.
Journal:
Journal of Wine Research

ISSN: 1469-9672 0957-1264

Year of publication: 2015

Volume: 26

Issue: 3

Pages: 192-224

Type: Article

DOI: 10.1080/09571264.2015.1051218 GOOGLE SCHOLAR