The international performance of standardizing and customizing Spanish firms: The M curve relationships

  1. Almodóvar, P.
Aldizkaria:
Multinational Business Review

ISSN: 2054-1686,  1525-383X

Argitalpen urtea: 2012

Alea: 20

Zenbakia: 4

Orrialdeak: 306-330

Mota: Artikulua

DOI: 10.1108/15253831211286246 GOOGLE SCHOLAR
Datuen iturria: Scopus