Managing employer brand attributes to attract potential future leaders

  1. Bonaiuto, M.
  2. De Dominicis, S.
  3. Illia, L.
  4. Rodríguez-Cánovas, B.
  5. Lizzani, G.
Journal:
Journal of Brand Management

ISSN: 1479-1803 1350-231X

Year of publication: 2013

Volume: 20

Issue: 9

Pages: 779-792

Type: Conference paper

DOI: 10.1057/BM.2013.18 GOOGLE SCHOLAR