Agrupación de las universidades españolas en la prensa impresa nacional

  1. Repiso, Rafael 1
  2. Merino-Arribas, Adoración 1
  3. Chaparro-Domínguez, Maria Ángeles 1
  1. 1 Universidad Internacional de La Rioja
    info

    Universidad Internacional de La Rioja

    Logroño, España

    ROR https://ror.org/029gnnp81

Aldizkaria:
Revista española de documentación científica

ISSN: 0210-0614 1988-4621

Argitalpen urtea: 2016

Alea: 39

Zenbakia: 2

Mota: Artikulua

DOI: 10.3989/REDC.2016.2.1292 DIALNET GOOGLE SCHOLAR lock_openSarbide irekia editor

Beste argitalpen batzuk: Revista española de documentación científica

Laburpena

Scientific and social activities from the academic world are frequently reflected in media outlets at a local, regional, national or international level, based on the interest of the news item and its target audience. Traditionally, universities have been mapped by measuring common areas such as scientific output. The current study proposes a visualization of similarities among Spanish universities through their presence in the national, regional and local press. To this end, we analyze the news published in the print media during September and October 2014 and retrieved from MyNews Online, which amounted to 27,170 news items. The results show how the geographic component is the main binding element of universities when their news are analyzed. This indicates that Spanish universities’ brands usually have a strong regional character.

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