Children’s engagement with brands: From social media consumption to brand preference and loyalty

  1. Núñez-Gómez, P.
  2. Sánchez-Herrera, J.
  3. Pintado-Blanco, T.
Journal:
Sustainability (Switzerland)

ISSN: 2071-1050

Year of publication: 2020

Volume: 12

Issue: 22

Pages: 1-16

Type: Article

DOI: 10.3390/SU12229337 GOOGLE SCHOLAR lock_openOpen access editor
Data source: Scopus