Influencia de la percepción “Las noticias me encuentran” en la evaluación de la exactitud, la factualidad y la relevanciaCaso práctico de noticias sobre el cambio climático
- Segado-Boj, Francisco 1
- Díaz-Campo, Jesús 2
- Navarro-Asensio, Enrique 1
- Remacha-González, Lorena 2
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1
Universidad Complutense de Madrid
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2
Universidad Internacional de La Rioja
info
ISSN: 1989-872X
Año de publicación: 2020
Volumen: 11
Número: 2
Páginas: 85-103
Tipo: Artículo
Otras publicaciones en: Revista Mediterránea de Comunicación: Mediterranean Journal of Communication
Resumen
Este artículo analiza el efecto de la percepción “las noticias me encuentran” en la evaluación que hace el usuario de una noticia sobre el cambio climático directa e indirectamente a través de aspectos como los hábitos al compartir noticias, los hábitos de consumo de noticias, los usos y gratificaciones en redes sociales, el grado de conocimiento previo y las actitudes previas. Se evalúa asimismo la influencia de estos factores respecto a la decisión de compartir esa noticia. 96 alumnos universitarios españoles rellenaron un cuestionario en el que se les pedía leer y puntuar la calidad de una noticia sobre el cambio climático, e indicar si compartirían esa noticia a través de las redes sociales. Los resultados muestran que los alumnos con una mayor percepción “las noticias me encuentran” tendieron a valorar el artículo como más factual y exacto que aquellos otros con una percepción menor. Por el contrario, no se hallaron diferencias significativas en la evaluación de la relevancia entre los dos grupos. Por tanto, se concluye que la percepción “las noticias me encuentran” reduce las expectativas de los usuarios sobre la calidad, pero no influye en la percepción de la relevancia de la noticia. En cuanto a la intención de compartir la noticia, ningún aspecto considerado en la evaluación influyó en esa decisión.
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