Use of Guilt Appeals in NPO Campaigns and Their Ethical Considerations

  1. Pamela Simón
  2. Jesús García-Madariaga
  3. Ingrit Moya
  4. María-Francisca Blasco
Liburua:
Societal Challenges in the Smart Society
  1. Mario Arias-Oliva (coord.)
  2. Jorge Pelegrin-Borondo (coord.)
  3. Kiyoshi Murata (coord.)
  4. Ana María Lar Palma (coord.)

Argitaletxea: Universidad de La Rioja

ISBN: 978-84-09-20273-7

Argitalpen urtea: 2020

Orrialdeak: 621-630

Biltzarra: International Conference on the Ethical and Social Impact of ICT (18. 2020. Logroño)

Mota: Biltzar ekarpena