Digital tools and smart technologies in marketing: a thematic evolution

  1. Diaz, E.
  2. Esteban, Á.
  3. Carranza Vallejo, R.
  4. Martín-Consuegra Navarro, D.
Journal:
International Marketing Review

ISSN: 0265-1335

Year of publication: 2022

Volume: 39

Issue: 5

Pages: 1122-1150

Type: Article

DOI: 10.1108/IMR-12-2020-0307 GOOGLE SCHOLAR

Sustainable development goals

Data source: Scopus