MULTIPLE CRITERIA APPROACH APPLIED TO DIGITAL TRANSFORMATION IN FASHION STORES: THE CASE OF PHYSICAL RETAILERS IN SPAIN
- Llorens, M.
- Carrasco, R.
- Bueno, I.
- Herrera-Viedma, E.
- Morente-Molinera, J.A.
ISSN: 2029-4921, 2029-4913
Year of publication: 2022
Volume: 28
Issue: 2
Pages: 500-530
Type: Article