Publicaciones en las que colabora con MARÍA FRANCISCA BLASCO LÓPEZ (45)

2022

  1. Scanning Museumgoers Willingness to Pay More

    International Journal of Hospitality and Tourism Administration, Vol. 23, Núm. 1, pp. 88-106

2021

  1. Ethical Concerns About Fear Appeals in Social Advertising

    [New] Normal Technology Ethics: Proceedings of the ETHICOMP 2021

  2. Le pouvoir de Facebook : Les facteurs qui influencent les intentions de visite des followers

    Balisages

  3. Willingness to pay more: The quest for superstar museums

    Academica Turistica, Vol. 14, Núm. 1, pp. 101-114

2020

  1. Archaeological tourism: looking for visitor loyalty drivers

    Journal of Heritage Tourism, Vol. 15, Núm. 1, pp. 60-75

  2. Determinants of residents’ word-of-mouth behaviour and support for tourism

    Administrative Sciences, Vol. 10, Núm. 3

  3. Ethical Challenges of Online Panels Based on Passive Data Collection Technology

    Paradigm Shifts in ICT Ethics: proceedings of the ETHICOMP* 2020

  4. Ethical Dilemmas in Non-Profit Organizations Campaigns

    Paradigm Shifts in ICT Ethics: proceedings of the ETHICOMP* 2020

  5. Ethics in Advertising: The Fine Line Between the Acceptable and the Controversial

    Paradigm Shifts in ICT Ethics: proceedings of the ETHICOMP* 2020

  6. Lessons from Lockdown: Are Students Willing to Repeat the Experience of Using Interactive Smartboards?

    International Journal of Emerging Technologies in Learning, Vol. 15, Núm. 24, pp. 225-231

  7. Marketing Variables Predicting Customer Value in Empirical Environments

    EBOR Conference Abstract Book (EBOR Academy Publishing House, Turkey), pp. 126

  8. Revealing Unconscious Consumer Reactions to Advertisements That Include Visual Metaphors. A Neurophysiological Experiment

    Frontiers in Psychology, Vol. 11

  9. Use of Guilt Appeals in NPO Campaigns and Their Ethical Considerations

    Societal Challenges in the Smart Society

  10. What can neuromarketing tell us about food packaging?

    Foods, Vol. 9, Núm. 12

2019

  1. A Fuzzy Linguistic RFM Model Applied to Campaign Management

    IJIMAI, Vol. 5, Núm. 4, pp. 21-27

  2. Do isolated packaging variables influence consumers' attention and preferences?

    Physiology and Behavior, Vol. 200, pp. 96-103

  3. Facebook’s power: factors influencing followers’visit intentions

    Spanish journal of marketing-ESIC, Vol. 23, Núm. 1, pp. 95-117

  4. Optimizing website quality: the case of two superstar museum websites

    International Journal of Culture, Tourism, and Hospitality Research, Vol. 13, Núm. 1, pp. 16-36

  5. Perceived relationship investment as a driver of loyalty: The case of Conimbriga Monographic Museum

    Journal of Destination Marketing and Management, Vol. 11, pp. 23-31

  6. Robots, Artificial Intelligence, and Service Automation to the Core: Remastering Experiences at Museums

    Robots, Artificial Intelligence, and Service Automation in Travel, Tourism and Hospitality (Emerald Publishing Limited), pp. 239-253