Instituto Complutense de Ciencia de la Administración (ICCA)
Centre/Institut
CARLOS
LAMELA ORCASITAS
Profesor asociado
Publications dans lesquelles il/elle collabore avec CARLOS LAMELA ORCASITAS (2)
2024
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Empowering marketing academics as interdisciplinary knowledge integrators in thefourth industrial revolution
Smart Ethics in the Digital World: Proceedings of the ETHICOMP 2024. 21st International Conference on the Ethical and Social Impacts of ICT
2023
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How to really quantify the economic value of customer information in corporate databases
Humanities and Social Sciences Communications, Vol. 10, Núm. 1