Are they willing to work for you? An employee-centric view to employer brand attractiveness

  1. Ronda, L.
  2. Valor, C.
  3. Abril, C.
Revista:
Journal of Product and Brand Management

ISSN: 1061-0421

Ano de publicación: 2018

Volume: 27

Número: 5

Páxinas: 573-596

Tipo: Revisión

DOI: 10.1108/JPBM-07-2017-1522 GOOGLE SCHOLAR