Persuasive communication on mobile devicesThe road to a perfect measure of efficiency advertising

  1. Niño González, José Ignacio
  2. Gonzálvez Vallés, Juan Enrique
Liburua:
Interactivity and social networks
  1. Antonio Rafael Fernández Paradas (coord.)

Argitaletxea: Journal of Alternative Perspectives in the Social Sciences

ISBN: 9780359627820

Argitalpen urtea: 2017

Orrialdeak: 225-235

Mota: Liburuko kapitulua

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Datuen iturria: Dialnet