Educación mediática frente a la monetización en YouTubela pérdida de la verdad como valor de cambio
- Alfonso Gutiérrez-Martín 1
- Alba Torrego-González 1
- Miguel Vicente-Mariño 1
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1
Universidad de Valladolid
info
ISSN: 1135-6405, 1578-4118
Año de publicación: 2019
Título del ejemplar: "Fak news" y educación
Volumen: 31
Número: 2
Páginas: 281-295
Tipo: Artículo
Otras publicaciones en: Culture and Education, Cultura y Educación
Resumen
The digital age of post-truth is the ideal breeding ground for fake news and misinformation. In the world of social networks and the Internet in general, commercial interests hold primacy over the importance of the veracity of the information provided. In this study, we have carried out a quantitative and qualitative content analysis of the messages published as comments on the most popular videos about Pokémon Go published in Spanish on YouTube. The main objective of the study is to analyse not only the content of the videos but, above all, users’ reactions to the misinformation provided. The results confirm the hypothesis that misinformation is promoted by the crisis of truth as a journalistic and social value, by economic interest and by the lack of suitable media education. We conclude by advocating the need to recover truth as a journalistic and social value in the digital context, and to accept that media literacy is an essential task to be assumed by all educational agents: schools, media and social groups.
Información de financiación
This study has been carried out within project reference no. 069/133321 ‘Strategies for developing media education and digital competence in university education‘ funded by FUNGE-UVA. / Esta investigación se ha realizado dentro del proyecto 069/133321 ‘Estrategias para el desarrollo de la educación mediática y la competencia digital en la educación universitaria’ subvencionado por FUNGE-UVA.Financiadores
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