Green Consumer Segmentation: Managerial and Environmental Implications from the Perspective of Business Strategies and Practices

  1. Afonso, C.
  2. Gavilan, D.
  3. García-Madariaga, J.
  4. Gonçalves, H.M.
Liburu bilduma:
Innovation, Technology and Knowledge Management

ISSN: 2197-5701 2197-5698

Argitalpen urtea: 2018

Orrialdeak: 137-151

Mota: Liburuko kapitulua

DOI: 10.1007/978-3-319-57318-2_9 GOOGLE SCHOLAR