The projection of the brand from the design of the logo: From visual representation to corporate image-concept

  1. Llorente-Barroso, C.
  2. Mañas-Viniegra, L.
  3. García-García, F.
Revue:
Kepes

ISSN: 1794-7111

Année de publication: 2022

Volumen: 19

Número: 26

Pages: 275-316

Type: Article

DOI: 10.17151/KEPES.2022.19.26.9 GOOGLE SCHOLAR
La source de données: Scopus