Nuevas vía de ingresos para las agencias de noticiasla organización de eventos informativos

  1. Núñez Fernández, Víctor
  2. Martínez Vallvey, Fernando 1
  1. 1 Universidad Pontificia de Salamanca
    info

    Universidad Pontificia de Salamanca

    Salamanca, España

    ROR https://ror.org/02jj93564

Zeitschrift:
VISUAL REVIEW: International Visual Culture Review / Revista Internacional de Cultura Visual

ISSN: 2695-9631

Datum der Publikation: 2022

Titel der Ausgabe: Monograph: "Messages to control the narrative and persuasive communication. Their formulas and speeches"

Ausgabe: 11

Nummer: 2

Art: Artikel

DOI: 10.37467/REVVISUAL.V9.3659 DIALNET GOOGLE SCHOLAR lock_openOpen Access editor

Andere Publikationen in: VISUAL REVIEW: International Visual Culture Review / Revista Internacional de Cultura Visual

Zusammenfassung

News agencies, like other media, have been affected by economic changes, digitalization and globalization, which have altered their main source of income, i.e. subscription’ fees. Private news agencies must seek new revenue streams or monetize journalistic activities that reinforce their professional work and brand image. In this work, we study how the Spanish agency Europa Press manages online events as a new way to obtain economic income, always managing content with a high journalistic component.

Fuente de los datos: Dialnet