Unveiling the Instagram effect: Decoding factors influencing visiting intentions of superstar Spanish museums

  1. Recuero Virto, N.
  2. Aldas Manzano, J.
  3. García-Madariaga, J.
  4. Blasco López, F.
Revista:
Journal of Destination Marketing and Management

ISSN: 2212-571X

Any de publicació: 2024

Volum: 33

Tipus: Article

DOI: 10.1016/J.JDMM.2024.100881 GOOGLE SCHOLAR lock_openAccés obert editor