Publikationen, an denen er mitarbeitet MARÍA DEL CARMEN ABRIL BARRIE (4)

2024

  1. Using gamification to overcome innovation process challenges: A literature review and future agenda

    Technovation, Vol. 133

2023

  1. Exploring the dimensions of NGO donor-based brand equity: A literature review

    Nonprofit Management and Leadership

  2. Insights on NGO brand equity: a donor-based brand equity model

    European journal of management and business economics, Vol. 32, Núm. 4, pp. 452-468

  3. NGO accountability to donors: better said than done?

    Revista de Estudios Empresariales. Segunda época, Núm. 1, pp. 31-51