Publicaciones en las que colabora con CARLOS LAMELA ORCASITAS (2)

2024

  1. Empowering marketing academics as interdisciplinary knowledge integrators in thefourth industrial revolution

    Smart Ethics in the Digital World: Proceedings of the ETHICOMP 2024. 21st International Conference on the Ethical and Social Impacts of ICT

2023

  1. How to really quantify the economic value of customer information in corporate databases

    Humanities and Social Sciences Communications, Vol. 10, Núm. 1