Do museums' websites boost visitors' intentions? A PLS multigroup comparison
- García-Madariaga, J.
- Virto, N.R.
- López, M.F.B.
- Manzano, J.A.
Liburua:
Applying Partial Least Squares in Tourism and Hospitality Research
ISBN: 9781787567009
Argitalpen urtea: 2018
Orrialdeak: 153-184
Mota: Liburuko kapitulua