Sensory marketing in the women’s fashion sector: The smell of the shops in Madrid
- Fernández Muñoz, Cristobal
- Arribas Pérez, Felisa
- Martín Zapata, Cristina
ISSN: 0719-6245
Argitalpen urtea: 2021
Alea: 7
Zenbakia: 1
Orrialdeak: 31-40
Mota: Artikulua