The Influence of Risks Perception on the Purchase of Ecological Personal Care Products
- Afonso, Carolina
- Gavilan, Diana
- Garcia-Madariaga, Jesus
- Goncalves, Helena
ISSN: 2182-9306
Year of publication: 2016
Volume: 4
Issue: 7
Pages: 46-66
Type: Article
Journal:
INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA