The Influence of Risks Perception on the Purchase of Ecological Personal Care Products

  1. Afonso, Carolina
  2. Gavilan, Diana
  3. Garcia-Madariaga, Jesus
  4. Goncalves, Helena
Revue:
INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA

ISSN: 2182-9306

Année de publication: 2016

Volumen: 4

Número: 7

Pages: 46-66

Type: Article