Publicaciones en las que colabora con MARÍA PUELLES GALLO (5)

2022

  1. Keys to optimising online sales of luxury cosmetics in Spain

    UCJC Business & Society Review, Vol. 19, Núm. 1, pp. 74-109

2016

  1. Image of Luxury Brands: A Question of Style and Personality

    SAGE Open, Vol. 6, Núm. 2

2015

  1. Comportamiento online del consumidor de cosmética masculina de lujo

    Opción: Revista de Ciencias Humanas y Sociales, Núm. 3, pp. 362-383

  2. Luxury Brands Perceptions: An Applied Research to the Spanish Luxury Fragrances Market

    Journal of Business and Economics, Vol. 6, Núm. 6, pp. 1071-1085

  3. The Balance Between the Transmitted and the Perceived Image of Luxury Fragrance Brands

    Journal of Modern Accounting and Auditing, Vol. 11, Núm. 10