Publications dans lesquelles il/elle collabore avec MARÍA AVELLO ITURRIAGAGOITIA (5)

2016

  1. Affective commitment to the employer brand: development and validation of a scale

    Business Research Quarterly, Vol. 19, Núm. 1, pp. 40-54

2014

  1. 18 años de "Employer Branding": hacia una definición más precisa

    aDResearch: Revista Internacional de Investigación en Comunicación, Núm. 10, pp. 32-51

2012

  1. Are Employees Committed to the Brand? Developing a Measurement Tool

    Proceedings of the 12th IAMB Conference

2010

  1. Hedonic buying motivation and time-style

    The International Journal of Management and Business, Vol. 1, Núm. 1, pp. 128-155

  2. Shopping, hedonism and timestyle

    Esic market, Núm. 136, pp. 27-72