DIANA
GAVILÁN BOUZAS
Profesora titular de universidad
Helena
Martins Gonçalves
Publicacions en què col·labora amb Helena Martins Gonçalves (2)
2018
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Green Consumer Segmentation: Managerial and Environmental Implications from the Perspective of Business Strategies and Practices
Sustainability in Innovation and Entrepreneurship (Springer Alemania), pp. 137-151
2017
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Why consumers purchase organic products? The role of environment, health and age
Congreso Nacional de Marketing (29º. 2017. Sevilla)