Publications by the researcher in collaboration with Helena Martins Gonçalves (2)

2018

  1. Green Consumer Segmentation: Managerial and Environmental Implications from the Perspective of Business Strategies and Practices

    Sustainability in Innovation and Entrepreneurship (Springer Alemania), pp. 137-151

2017

  1. Why consumers purchase organic products? The role of environment, health and age

    Congreso Nacional de Marketing (29º. 2017. Sevilla)