Publicaciones en colaboración con investigadores/as de Universidad de Castilla-La Mancha (34)

2023

  1. Co-creation of value in smart ecosystems: past trends and future directions in tourism literature

    Journal of Hospitality and Tourism Technology, Vol. 14, Núm. 3, pp. 365-383

  2. How Do Affect the Infusion of Smart Technology and Mindfulness of Tourism SMEs on Competitiveness?

    Springer Proceedings in Business and Economics

2022

  1. Digital tools and smart technologies in marketing: a thematic evolution

    International Marketing Review, Vol. 39, Núm. 5, pp. 1122-1150

2019

  1. Neurobranding universitario: neurociencia como metodología para analizar un evento de graduación

    Omnichannel Marketing: las nuevas reglas de la distribución y el consumo en un mundo omnicanal (Cátedra Fundación Ramón Areces de Distribución Comercial), pp. 251-273

  2. Smart Tourism: Effects on Business Competitiveness

    Management in a Smart Society: business and technological challenges (Tokio) : XXVIII Congreso Internacional AEDEM = 2019 AEDEM International Conference : Tokio, 3 y 4 de septiempre de 2019

2018

  1. The effect of new technologies on psychological consequences and risk perceptions of sales agents

    Journal of Risk Research, Vol. 21, Núm. 11, pp. 1409-1429

2017

  1. Sales agents vs the internet: Understanding service sabotage based on the conservation of resources theory

    Internet Research, Vol. 27, Núm. 4, pp. 858-884

2015

  1. Is ICT good for employees? An analysis of its effects on sales agents' perceptions of service cannibalization

    Computers in Human Behavior, Vol. 51, Núm. PA, pp. 263-271

  2. Market segmentation in wine tourism: strategies for wineries and destinations in Spain

    Journal of Wine Research, Vol. 26, Núm. 3, pp. 192-224

  3. Perceptions of service cannibalisation: The moderating effect of the type of travel agency

    Tourism Management, Vol. 48, pp. 329-342

  4. Service-Dominant Logic in tourism: the way to loyalty

    Current Issues in Tourism, Vol. 18, Núm. 8, pp. 706-724

2013

  1. Análisis de la demanda turística en España

    La actividad turística española en 2012: edición 2013 (Editorial Universitaria Ramón Areces), pp. 43-52

  2. Segmentation of tourists and day-trippers in Castilla-La Mancha (Spain): Main differences and similarities

    Research Studies on Tourism and Environment (Nova Science Publishers, Inc.), pp. 69-88

  3. What are the main factors attracting visitors to wineries? A PLS multi-group comparison

    Quality and Quantity, Vol. 47, Núm. 5, pp. 2637-2657

2012

  1. Key quality attributes according to the tourist product

    European Journal of Tourism Research, Vol. 5, Núm. 2, pp. 166-170

  2. Segmentation of tourists and day-trippers in castilla-la mancha (Spain): Main differences and similarities

    Research Studies on Tourism and Environment (Nova Science Publishers, Inc.), pp. 69-87

2010

  1. Efecto directo de la familiaridad sobre la imagen de un destino turístico cultural

    XXII Congreso Nacional de Marketing: Oviedo, del 22 al 24 septiembre de 2010 (ESIC Editorial), pp. 216

  2. La gestión del turismo en los programas de innovación rural de Castilla-La Mancha

    Management Letters / Cuadernos de Gestión, Vol. 10, Núm. 1, pp. 111-124

2009

  1. Nuevas tecnologías en la distribución comercial en turismo y su impacto en el consumidor

    Distribución comercial: estrategias para competir por el consumidor (Cátedra Fundación Ramón Areces de Distribución Comercial), pp. 37-50

2008

  1. Market driving in retail banking

    International Journal of Bank Marketing, Vol. 26, Núm. 4, pp. 260-274